Thursday, January 27, 2011

The Super Bowl Won't Be Broadcast in 3D?

There has recently been some news that was released that might have quite a few football fans disappointed. If you were getting excited about seeing the Green Bay Packers and the Pittsburgh Steeler’s Super Bowl showdown on February 6 on a 3D TV, I’m sorry to disappoint you, but that won’t be happening. Super Bowl XLV will not be broadcast in 3D.

Consumer Reports have confirmed that Fox Sports, the executive rights holder of the Super Bowl game this year, will not be offering viewers the opportunity to watch the big game in 3D. So don’t plan on running out and buying a 3D TV for the game, unless you simply want a new TV for the Super Bowl and happen to want 3D as well.

So, why is Fox not broadcasting the biggest game of the year in 3D? Well, honestly, it’s really not a huge surprise. Over the past year, there has definitely been a low adoption rate of 3D HDTVs. That low adoption rate is really one of Fox Sports main reasons for not broadcasting the game in 3D. The network stated, "Unfortunately, given current levels of adoption, there is no business model that makes sense for producing a show as complex as the Super Bowl in 3D at this time. 3D requires an entirely separate production at significant expense without generating incremental revenue to offset the additional costs. We prefer to focus all our energy on doing the best possible HD production possible, which this year features more than 40 cameras," said the network.

In the past year more than a million 3D HDTVs were sold, which wasn’t as many as the TV industry had hoped, but it still shows that 3D is definitely beginning to integrate itself into the home. 3D is an industry that continues to expand. In 2010 there were a lot of very successful 3D movies in theaters including Toy Story 3 and Alice and Wonderland. In 2011 there will be at least 16 3D films in theater, and most, if not all of them, should be released on DVD in 3D as well. TV channels are also slowly beginning to broadcast in 3D. As of February 14, ESPN 3D will begin broadcasting 24/7 in 3D.

Fox Sports obviously didn’t feel that broadcasting Super Bowl XLV in 3D was important or profitable enough, but you can’t help but wonder if things might be different if ESPN had gotten the broadcasting rights. Oh well, I guess we will never know.

So, no you can’t watch the big game in 3D, but if you’re still looking for a 3D TV, here are a few of the top 3D HDTVs available.

Panasonic TC-P54VT25
$2,795 from Amazon.com

Panasonic offers a variety of different features with the TC-P54VT25. It has an incredibly vibrant display and offers very realistic 3D and 2D images. The only thing that I can really be critical about when it comes to this 3D HDTV is that there is no 2D to 3D conversion, but besides that, it is an excellent option.

LG 55LX9500
$3,399 from Amazon.com

LG created a masterpiece when it comes to the 55LX9500. It is incredibly thin and has excellent picture quality. The problem with the 3D TV by LG is that it doesn’t come with a pair of active shutter glasses, which really stinks. Another issue is that it is very expensive, but if you can get around that, it is a wonderful choice.

Sony XBR-60LX900
$4,249 from Amazon.com

Sony’s XBR-60LX900 3D HDTV is a fantastic TV. It offers excellent SD and HD content display, as well as having very nice 3D effects. It also is extremely thin and quite chic. The issue is that like the LG 55LX9500, the XBR-60LX900 is very pricey and may simply be too expensive for buyers.

Samsung UN55C9000
$3,499 from Amazon.com

The UN55C9000 3D TV from Samsung is a great TV. It is incredibly thin and light for a 55-inch TV. The issue with the TV is that the 3D images simply are not as immersive as were expected, but it’s still a fantastic option if you’re looking for a 3D TV.

It’s kind of disappointing that the Packers and the Steelers big game won’t be available in 3D, but even though you won’t need a 3D TV for the game, that doesn’t mean you should put off looking for one if you’ve been thinking about making the jump to 3D. These four 3D HDTVs are the top of the line. They are some great options that you should definitely look into.

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